Rebranding of the filling station network

Developing the segment for retail petroleum product sales is one of the key areas of the Company’s activities. Having its own national brand with a high level of recognition and trust in the product quality helps the Company achieve one of its strategic goals to become one of the leaders in Russia and the CIS in terms of retail sales and the efficiency of its filling station network by 2025.

Rebranding of filling station network
2010 2011 2012 2013 2014
Number of rebranded filling stations 428 507 562 568 578
Number of rebuilt and rebranded filling stations 99 163 255 365 427
Number of filling stations built 37 57 95 121 141
Number of filling stations using a temporary brand 341 345 367 292 247
Number of unbranded filling stations 119 178 25 8 7